Privacy Policy

At Von Baer, we prioritize your privacy and are committed to protecting it. This notice provides key information about how Von Baer handles any personal data you share with us. For more detailed information on how we use your data and your rights regarding your data, please read our full Privacy Policy and Cookie Policy. For other information about our services, please refer to our Terms & Conditions and Shipping & Returns page.

If you need more information about how we collect, use, and store your personal data, you can contact us at any time by emailing service@vonbaer.com.

Information We Collect

This privacy policy explains how Von Baer uses your personal data when you visit our website www.vonbaer.com (referred to here as the "Site"), interact with us, and purchase our products and services.

Data Collected During Site Visits

When you visit the Site, we automatically gather certain details about your device, including your web browser type, IP address, time zone, and some of the cookies installed on your device. Additionally, as you navigate the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We refer to this automatically-collected data as "Device Information."

We collect Device Information using the following methods:

Cookies: Small data files placed on your device or computer, often containing an anonymous unique identifier. For more information about cookies and how to disable them, visit allaboutcookies.org.
Log Files: Track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

Data Collected During Purchases

When you make a purchase or attempt to make a purchase through the Site or contact us via email or phone, we collect specific information from you. This includes your name, email address, billing address, shipping address, phone number, and payment information (including credit card details). We refer to this data as "Order Information."

When we mention "Personal Information" in this Privacy Policy, we mean both Device Information and Order Information.

How We Use Your Personal Information

We use the Order Information we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

Communicate with you (including sending you order updates, requesting reviews, or notifying you about an incomplete purchase). We may communicate with you via email.
Screen our orders for potential risk or fraud.
Conduct surveys to improve our products, Site, and services. Participation in surveys is voluntary.
Allow you to post reviews of your purchases on the Site. Information disclosed in such submissions may include Personal Information.
Understand how customers use our products/services.
Provide you with information or advertising related to our products or services, in line with the preferences you have shared with us.

We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address) and to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information as described above. For example, we use Shopify to power our online store – you can read more about how Shopify uses your Personal Information here: shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site – you can read more about how Google uses your Personal Information here: google.com/intl/en/policies/privacy. You can opt out of Google Analytics here: tools.google.com/dlpage/gaoptout.

We may also share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful requests for information, or to otherwise protect our rights.

Targeted Advertising

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s educational page at networkadvertising.org/understanding-online-advertising/how-does-it-work. You can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at optout.aboutads.info. These cookie-based opt-outs must be performed on each device and browser that you wish to have opted out.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, if you are a European resident, we note that we are processing your information to fulfill contracts we might have with you (for example, if you make an order through the Site), or to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will retain your Order Information for our records unless and until you ask us to delete this information.

Security

To protect your personal information, we take reasonable precautions and follow industry best practices to ensure it is not inappropriately lost, misused, accessed, disclosed, altered, or destroyed. If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

Changes to This Privacy Policy

We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. If our shop is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at service@vonbaer.com